With over five years of experience in product management and a background as an eCommerce manager at Estée Lauder, Einat Shafir-Haviv brings a passion for all things digital. A firm believer in the transformative power of the internet, she thrives on creating seamless online experiences while staying deeply connected to the human side of her work. Einat is driven by a love for understanding people’s motivations and translating them into impactful solutions.