AI website builders use artificial intelligence (AI) to simplify the process of creating a website. These platforms use machine learning algorithms to automate various aspects of web design and development, making it easier for you to build a professional-looking website without extensive technical knowledge.
Initially, creating a website required in-depth coding skills and a deep understanding of programming languages. As technology advanced, traditional website builders emerged, offering drag-and-drop functionalities that made web design more accessible. Today, AI website builders represent the next step in this evolution, allowing anyone to create a stunning website in minutes.
In this article, we'll delve into the differences between AI and traditional website builders. We'll explore how AI technology is transforming web development across cost, design capabilities and integrations.
Learn more: How to build a website
What is an AI website builder?
AI website builders are built on advanced algorithms that enable them to analyze user inputs and preferences to generate personalized website designs. Unlike traditional builders, which rely heavily on manual input, AI builders automate many processes, reducing the need for technical expertise.
Traditional vs AI website builders
What traditional website builders offer
Complete creative control and unlimited customization options
Extensive template libraries and manual design tools, Wix for example has over 800 customizable, pre-designed website templates
Zero technical or design expertise required
What AI website builders offer
Website generation within minutes
Advanced machine learning to understand and implement users needs
Automated design suggestions and content generation
Traditional vs AI website builders
When it comes to speed and efficiency, AI website builders can create a website in minutes. The same process with a traditional website builder might take several days or weeks, depending on the type of website and design.
Using an AI website builder requires a minimal learning curve and while traditional website builders are designed to be easy to use, they may require slightly more time spent on understanding how they work.
Both types of website builders allow for mobile-friendly optimization, allowing you to add integrations for better site functionality, like bookings.
Both traditional and AI website builders are cost effective — many of them allow you to create a site for free or have reasonably priced paid plans. Wix’s start from $17 a month, as one example.
They also both include robust website infrastructure such as reliable web hosting, enterprise-grade website security and domain name registration.
When to use traditional vs AI website builders?
AI website builders are best for
Small businesses needing a site fast to get their business up and running
Basic e-commerce websites
Blogs
AI website builder usage is on the rise. It's market size was valued at US$ 8.5 Billion in 2022, projected to reach US$ 25.6 Billion by 2030, with a CAGR of 14.7% from 2024 to 2030.
Traditional website builders work for
Larger sites requiring more customized design and functionality
Custom web applications
Unique design requirements
More advanced or larger ecommerce sites
Learn more: Why use a website builder
How to choose between the two?
When choosing a website builder it's crucial to assess the goal of your website amongst other things. Keep in mind your:
Project complexity: Determine the complexity of your website project. AI builders are ideal for straightforward sites, while traditional builders may be better suited for more complex, custom projects.
Scalability needs: Evaluate how your website will grow over time. AI platforms can quickly adapt to changes but traditional methods might offer more robust scalability options for larger projects.
Resources available: Consider your resources available, including budget and technical expertise. AI builders require less technical knowledge and can be more cost-effective, whereas traditional builders may demand more investment in someone who can build a site.
Advantages of AI website builders
Efficiency
AI website builders excel in efficiency by automating many aspects of web design. They can quickly generate layouts and design elements based on user inputs, significantly reducing the time required to build a website. This automation allows your to focus on your content and strategy rather than the technical details.
As late as 2022 it was estimated that 27% of businesses in the US still didn't have a website of their own — AI website builders have the potential to change this.
Ease of use
These platforms are designed with user-friendliness in mind, making them accessible to individuals without technical expertise. The intuitive interfaces guide users through the process, enabling them to create professional websites with minimal effort.
Limitations of AI website builders
While AI website builders offer convenience, they may impose creative limitations. The reliance on templates and automated designs can restrict unique customization options, potentially leading to less distinctive websites. This can be overcome however if you use the right AI website builder — one, like Wix, that allows you to take your website created with AI and customize it.
Best AI website builders
Several AI website builders stand out in the market for their features and ease of use:
Wix: Known for its user-friendly interface and extensive website template library, Wix offers powerful AI tools that simplify website design.
Jimdo: This platform provides an intuitive experience with its AI-driven design assistant, making it easy to create personalized websites.
WordPress integrations: While primarily a traditional builder, WordPress offers integrations with AI tools that enhance its functionality and ease of use.
Traditional vs AI website builders FAQ
Are AI created websites any good?
AI created websites can be great websites, both design and functionality wise. An AI created website can be both stunning and useful.