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Page from the Sojitz website with silhouettes of two people looking at a sunset, large Japanese text and the tagline 'We create the way.'
Page from the Sojitz website with silhouettes of two people looking at a sunset, large Japanese text and the tagline 'We create the way.'

Sojitz cuts time to market with multi-site management tools

INTRODUCTION

Sojitz is a general trading company that has been in operation for more than 150 years, with multiple subsidiaries in Japan and around the globe. One area the company specializes in is bringing large automotive brands to the Japanese market.

ACCELERATED WEB CREATION

60% reduction in time to market

NO-CODE CAPABILITIES

Reduced dependency on dev team

FULL-STACK DEV ENVIRONMENT

Seamless integration with existing systems

INTUITIVE CMS

More efficient content management

CLIENT SUCCESS STORY

Sojitz was rapidly expanding its dealership network with brands including BMW, Volvo, and Maserati. Plus, the company became the exclusive importer and seller for BYD, the largest electric vehicle brand in Japan.

To support this expansion, the Sojitz team needed to build custom sites—fast. This proved difficult to achieve with limited developer resources. Thanks to Wix Studio for enterprise, the team was able to simplify complex workflows and step up website creation—significantly.

Sojitz

BOOSTING GROWTH AND AN INCREASED WORKLOAD

 “We used a different platform before and built websites using code, but as the business expanded, the burden on web designers and engineers increased significantly.”

Circular headshot of Hiroto Tabara, Sojitz Automobile Division.

Hiroto Tabara

[ SOJITZ AUTOMOBILE DIVISION ]

REDUCING TIME TO MARKET BY 60% 

“Wix Studio’s enterprise solution has reduced our production time by more than half. What used to take 2 months now takes about 3 weeks.”

Circular headshot of Itsumi Iwamochi, Lead Designer, Sojitz Automobile Division

Itsumi Iwamochi

[ LEAD DESIGNER, SOJITZ AUTOMOBILE DIVISION ]

A web page about ‘Creating the Sojitz Growth Story’ with input from the company President and COO.

CREATING EFFICIENCIES THANKS TO A DYNAMIC, INTUITIVE CMS

“While these systems would require considerable time and effort to build from scratch, Wix's customized CMS and reservation system made it possible to build them efficiently, saving a significant amount of time.”

Circular headshot of Itsumi Iwamochi, Lead Designer, Sojitz Automobile Division

Itsumi Iwamochi

[ LEAD DESIGNER, SOJITZ AUTOMOBILE DIVISION ]

A web page about Sojitz’s commitment to sustainability featuring a blue lake surrounded by trees.

BUILDING TRUST WITH A RESPONSIVE, DEDICATED SUCCESS MANAGER

“We compared different web creation platforms, but many of them did not have a local office or lacked customer support. We have been in close contact with Wix Studio representatives, and we appreciate how quickly they respond with up-to-date information.”

Circular headshot of Hiroto Tabara, Sojitz Automobile Division.

Hiroto Tabara

[ SOJITZ AUTOMOBILE DIVISION ]

ACCELERATING TIME TO MARKET WITH THE CMS

“Switching to Wix Studio has been like night and day. Launches used to take a few days to have everything properly set up. Now it just takes a few clicks to upload everything and it just takes one day. With the CMS, you can put everything in one place—and most of the materials are already there so you don’t have to input the information from scratch.”

Isabel Pittier

[ SALES AND MARKETING SPECIALIST,  EDDY K ]

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CONSOLIDATING MARKETING TOOLS WITH AN ALL-IN-ONE SOLUTION

“Being able to house everything under one roof has been really helpful. Our social media team is using Wix Studio’s Facebook and Instagram Ads tool and having our newsletters on the platform means we can easily track when somebody is added as a new customer to our website.”

Isabel Pittier

[ SALES AND MARKETING SPECIALIST, EDDY K ]

About section from the Eddy K website featuring a polaroid image of Eddy Kestenband (Founder) and Addy Kestenband (President).

EXTENDING REACH WITH MULTILINGUAL CAPABILITIES

“Another driving force as to why we like Wix Studio so much is the ability to translate the site. We were able to automatically translate everything and that was such a lifesaver as we didn’t have multilingual capabilities with our previous platform. That's great since we are a global company.”

Mia Campanella

[ GRAPHIC DESIGNER, EDDY K ]

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STEPPING UP SITE SPEED AND TIME SPENT ON SITE

“Sometimes, pages simply would not load. The site would even crash often, that was detrimental. Since implementing Wix Studio, we restructured the site making it more intuitive. The site’s speed, look and feel have improved. Our session times increased from an average of 2.5 minutes to upwards of 6 minutes on our site.”

Mia Campanella

[ GRAPHIC DESIGNER, EDDY K ]

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Handle business expansion with scalable solutions.

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