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Find out what happens when two designers start with a blank page and no brief, no creative restrictions and no developer assistance


Wix is delighted to be sponsoring and presenting at the AWWWARDS Berlin Digital Thinkers Conference, February 7-9, 2018. The session, titled "Start from Scratch: A 14-Day Website Based on True Events," features Hagit Kaufman, vice president of design and brand, at Wix, along with two designers from the Wix in-house studio, Naama Hoffman and Erez Attias. Together, they'll discuss the process of meeting the ultimate creative challenge—how to design an amazing website from a blank page with no brief, no creative restrictions and no developer assistance—in just two weeks.


Wix's in-house design studio is the largest of its kind in Israel. The 170-person team is the creative force behind the Wix user interface, as well as the inspiring product design, web templates and media used by more than 121 million users around the world. During the session, lead Wix studio designers will take attendees on a design journey through their fast-paced and often amusing process of creating a stunning website from scratch in minimal time, using the advanced capabilities of the Wix Editor, Wix's sophisticated drag-and-drop platform.


"When you put Wix Editor in the hands of a designer, the possibilities are insane," said Hagit Kaufman, vice president of design and brand at Wix. "It enables designers and developers to push the limits of web design to build visual, innovative brands. This session is all about joining our fellow digital dreamers in Berlin and giving them the tools they need to blaze a trail toward complete creative freedom online."


Wix Session Details:

  • Start from Scratch: A 14-Day Website Based on True Events

  • Date: February 8, 2018

  • Time: 16h00 Central European Time

  • Location: The Langenbeck-Virchow-Haus, Berlin

  • Speakers from Wix: Hagit Kaufman, vice president of design and brand; Naama Hoffman, product design team lead; and Erez Attias, brand designer

  • The presentation will be available for replay after the event on the Wix High on Design Blog

Creative Inspiration:Follow along and get design inspiration, tips and tutorials from the Wix High on Design social channels:


The Wix product suite includes powerful solutions for creators of all kinds. In addition to Wix Editor and Wix ADI, Wix has recently launched Wix Code, a powerful all-in-one coding environment, to answer the needs of all designers and developers. To learn more, visit: wix.com/code/home

Wix's Hagit Kaufman to Share Secrets of Stunning Design at AWWWARDS Berlin Digital Thinkers Conference

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