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James Clark

Web Analyst

James Clark is a web analyst from London, with a background in the publishing sector. When he isn't helping businesses with their analytics, he's usually writing how-to guides over on his website Technically Product.

Articles & Resources

15 Oct 2024

Meta tags for SEO & social media: Control how your content gets shown to users

23 Jul 2024

Customize reports in GA4 to inform clients and secure buy-in

12 Mar 2024

XML sitemaps: Help Google discover your pages and improve your SEO

23 Jan 2024

When to use 404s for SEO

2 Nov 2023

How to use real-time analytics

6 Sept 2023

Google Search Console: Your complete guide

6 Dec 2022

Key events and conversions in GA4: Your quick start guide

2 Aug 2022

How to get started with Google Analytics 4

2 Jun 2022

Canonicalization and why it matters

8 Dec 2021

How to get started with Google Analytics for SEO

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