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Wix Studio brand guidelines

Agencies, partners and enterprises, these guidelines are for you.
Here you'll find all the info you need to use our assets in a way that honors our brand—and yours—and adheres to our legal restrictions.

By using our assets, you agree to our Terms of Use and Privacy Policy.

You can download our logo on both white and black backgrounds. No changes to these files are permitted.

Wix Studio logo on a white background

Full logotype - black

Wix Studio logo on a black background

Full logotype - white

Wix Studio logo with padding on each side the same width and height as the logo symbol

Always add margins to all sides of the Wix Studio logo

How not to use our logo

Reference the examples below for more detail on prohibited changes.

Wix Studio logo with an orange tint applied

Do not paint the logo in any color

The Wix Studio logo. The circle inside the symbol is filled with a shade of orange

Do not paint the color of the circle

The Wix Studio logo symbol: a square with a circle cutout in the middle of it

Do not use the logo symbol only

Colors

Our color palette is constructed from strong colors, supporting colors, light gradients and bright markers. A combination of layers radiates harmony and makes a bold statement. 

Color 01: Primary

FFFFFF

*Can use for fold

Copied

Color 02: Primary

0B0B0B

*Can use for fold

Copied

Color 01: Primary

455466

*Can use for fold

Copied

Color 02: Primary

ACACAC

*Can use for fold

Copied

Color 03: Primary

DEFF00

*Can use for fold

Copied

Color 05: Primary

06063A

*Can use for fold

Copied

Color 01: Primary

9EB4CE

*Can use for fold

Copied

Color 02: Primary

F4F4F4

*Can use for fold

Copied

Color 04: Primary

4E7475

*Can use for fold

Copied

Color 05: Primary

0E106A

*Can use for fold

Copied

Color 05: Primary

ADD7FF

*Can use for fold

Copied

Copied

Copied

Copied

Color 01: Primary

FFFFFF

*Can use for fold

Color 02: Primary

0B0B0B

*Can use for fold

Copied

״״

Color 06: Secondary

FF5500

Copied

״״

Color 06: Secondary

FFA800

Copied

״״

Color 06: Secondary

FFF0EA

Copied

״״

Color 06: Secondary

E2D8FF

Copied

״״

Color 05: Secondary

3910ED

Copied

״״

Color 04: Secondary

D1E6D1

Copied

״״

Color 04: Secondary

00FF6E

Copied

Recommended color combinations

3910ED

FFFFFF

9EB4CE

455466

״״

FFFFFF

F6EFFA

FEE5DF

FFA800

״״

A6FFD7

0E106A

686663

״״

4E7475

F0F0ED

D6DEFA

3910ED

״״

E2D8FF

455466

00FF6E

״״

0E106A

BDD0E1

2C703C

FFCA89

״״

E2D8FF

C5D7F7

F3F4E1

BBFF2E

״״

ADD7FF

4E7475

00FF6E

״״

0B0B0B

F4F4F4

FF5500

״״

9EB4CE

DEFF00

E2D8FF

״״

FFA800

4E7475

FFF0EA

״״

0E106A

FFF0EA

0B0B0B

״״

CCB7FE

ACACAC

00FF6E

״״

DEFF00

11136C

9EB4CE

״״

9EB4CE

C0DCFC

3910ED

״״

Wix Madefor is our custom typeface. It comes in 3 styles and 9 weights. Professional and dynamic, this font is an excellent choice for maximum readability.

Wix Madefor

Display Regular

Text Regular

Italic Regular

Messaging and usage

Explore our recommendations on how Partners and users should talk about their use of, and relationship with, Wix Studio.

What is Wix Studio?

Wix Studio is an end-to-end platform for designers, devs and marketers in agencies and enterprises. Smart design capabilities, flexible dev tools and built-in AI give complete design control for exceptional results. Combined with multi-site management, the platform provides everything needed for a super seamless workflow.
 

What is our brand promise?

"Deliver brilliance. Smash deadlines." With Wix Studio, agencies and enterprises can create, develop and manage exceptional web projects with hyper efficiency.

What are our core benefits?

  • Advanced, precise design tools

  • Innovative built-in AI tools

  • Flexible development capabilities

  • Best-in-class SEO and integrations

  • Native business solutions

  • Comprehensive, multi-site management

  • Enterprise-grade infrastructure

What is our tone & voice?

We speak to our audience just like how they talk, how you talk, how we all talk at work. Our voice sounds like a young, smart web professional in conversation with other web pros. The tone at its core is human, confident, precise and current.

Do’s & Don’ts

  • Do distinguish the brand. Wix Studio is a part of Wix.com Ltd., but it is a distinct offering from Wix. Please make this clear in all of your communications.

  • Do describe sites and apps built on Wix Studio as “Made with Wix Studio”.

  • Do always use a capital S and a space between the words when referencing "Wix Studio".

  • Do direct clients to our homepage and This is Studio video for more detailed information.

  • Don’t include the Wix Studio company name in your company name or any iterations of your company name. E.g. in email addresses, domains, social handles, etc.

  • Don’t use the Wix Studio company name, logo or identity in your promotional campaigns or merchandise. Suggesting your communications are from official Wix Studio channels is strictly prohibited.

  • Don’t modify or alter our brand assets, or use them in a way that is disparaging to Wix Studio.

  • Don't feature Wix Studio on any materials that violate our Terms of Use.

Got more questions?

For any questions about the Wix Studio brand and design assets we haven't covered here, please contact studiobrandassets@wix.com.

Deliver brilliance.

Smash deadlines.

Start creating

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