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Ido Lechner

Ido is a Senior Editor for the FWD blog at Wix Studio, covering marketing, dev and agency life. He's also the founder of Magic Media, a content strategy and design agency helping startup founders grow their online presence.

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Articles by Author

Ethnography is the future of marketing, with WORTHI founder Myles Worthington

BY IDO LECHNER

Unicorns are dead. Why businesses should be zebras instead

BY IDO LECHNER

These ‘design thinking’ strategies can keep your agency innovative

BY IDO LECHNER

Craft a CTA strategy that skyrockets your landing page conversion rate

BY IDO LECHNER

Why you should quantify design to measure the impact of creativity

BY IDO LECHNER

Is working for free ever ok? Here’s why freemium could be the carrot-on-a-stick your agency needs

BY IDO LECHNER

Use these science-backed psychology principles to make more sales

BY IDO LECHNER

Recurring revenue is the key to scaling your agency (without scaling your stress)

BY IDO LECHNER

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